By Marzella Sigai
With tough competition within and outside of their own countries, these are the best-selling beauty products that fiercely beat competitors to become best-sellers.
Korea: Too Cool For School – One sold every 15 seconds
The name says it all, they really are “Too Cool For School”, selling out products globally with favourites including the Egg Mellow Cream them flying off the shelves at the rate of 1 every 30 seconds in the UK, whilst the favourite from the pumpkin range sells an incredible 1 unit every 15 seconds. Too Cool For School is a K-beauty brand that brings the latest trends to the market with a range of fantastic ingredients to provide the very best skincare results.
France: Embryolisse – One sold every 30 seconds
Most renowned for Lait Crème Concentre, which sells a staggering 1 unit every 20 seconds, this range is in the hands of makeup artists the world over and has also become a firm favourite amongst celebrities including Gwyneth Paltrow, Kourtney Kardashian, Karlie Kloss, Scarlett Johansson and many others.
Switzerland: Rubis – Dubbed the ‘Ferrari of Tweezers’ by Bobbi Brown
Rubis is one of the leading global manufacturers of cosmetic implements and tweezers. Each pair of Rubis Tweezers demonstrates Swiss quality at its finest and is individually crafted and finished by hand to ensure perfect tips alignment and the highest precision in remove unwanted hair. Ergonomically designed, all tweezers are made of resilient, antacid, stainless steel and can be sterilised in acid or boiling water at any time. These tweezers have an established following in the beauty industry with Bobbi Brown calling them “the Ferrari of Tweezers” whilst makeup artists at Estee Lauder, Lancome and Mac also swearing by them.
Germany: Daytox – A bestseller in Waitrose during Brexit
After launching in the UK at the end of 2018, Daytox has become a firm favourite with UK customers, with their Eye Wonder becoming a best-selling product in Waitrose during the Brexit debates. The brand focuses on detoxifying the skin gradually to help restore a fresh, more youthful appearance. Suitable for vegans, this range contains a combination of clinically tested substances, medicinal plants and precious oils that stimulate and support cell renewal. This unique ingredient formula complex uses a blend of aloe vera, broccoli and citrus known as BioDtox, which when combined stimulate the detoxification of the skin.
Spain: Sesderma – One sold every 30 seconds globally
Started by Dr Serrano, a renowned Spanish Dermatologist this brand has its root firmly in the very latest and innovative technology to bring you the very best skincare results. With his range of medical expertise, Dr Serrano created a Sesderma, a brand with unique formulations that provide effective treatment for a range of dermatological concerns. Sesderma’s hard work doesn’t stop there, they are constantly researching to create breakthrough formulas for various skincare needs. Since launching into the UK at the start of 2019, Sesderma has proved its popularity with Azelac Ru Liposomal Serum TRX selling 1 unit every 30 seconds globally. -vivamanchester.co